I love cooking and baking. But though I prefer to make each dish and cake from scratch, I would never say ‘no’ to a little bit of help around the kitchen and this is where KitchenAid comes in. This year is KitchenAid’s anniversary year, it has been 100 years since the original stand mixer was introduced to the public in 1919, an invention that has saved time and effort for every cook and baker using it over the last century. I certainly wouldn’t like to be without mine.
KitchenAid also gave us the first dishwasher In 1949 (another reason for celebration, I am sure you’ll agree) and have since created a range of utensils and cookware, from cake tins to copper pans, spatulas to cast iron casseroles along with large and small electrical appliances like ovens, microwaves, food processors, coffee machines and hand mixers, offering professional performance and iconic design loved by chefs and passionate amateur cooks like me.
If you want to see before you buy, visit the brilliant KitchenAid Experience Store which showcases all those products over two floors on London’s Wigmore Street.
But the store also offers something more: a demo kitchen and cookery courses.
Whether you’re a seasoned cook, an enthusiastic beginner or somewhere in the middle like me, attending a cookery class at the KitchenAid Experience Store in the heart of the West End is a fun and fabulous opportunity to learn how to create some inspiring masterpieces with a modern twist.
Classes – a mix of demos and hands-on cooking – include:
- Modern Baking – 15th August
- Health & Wellbeing – 19th September
- Pasta & Pizza Master Class – 17th October
- Chocolate Making Workshop – 14th November
- Edible Christmas Gifts – 12th December
For more info about the courses and to book a place online click here
To find out more about the store order KitchenAid products, click here
KitchenAid Experience Store
98 Wigmore Street, London, W1U 3RN
T: 020 7935 2575
For their 100th birthday KitchenAid has brought out a fab limited-edition range in Passion Red: Queen of Hearts: A Celebratory Collection.
This collection for the heart of the home embodies energy, strength and shared passion for creating possibility and memories in the kitchen. As well as an iconic stand mixer, it includes 6 perfectly matching appliances which incorporate all of KitchenAid’s know-how. Check it out! Isn’t it fab? And if red is not your cup of tea, there is also a new range in a gorgeous Velvet Blue.